Michael Ray is the highest goal. "Higher Purpose" - Michael Ray. Go beyond passion and success

What is this book about
"Perhaps this is the most important book you will ever read."
Feedback from one of Michael Ray's students
A book about how to find your highest purpose in life.

Named the most creative person in Silicon Valley by FastCompany magazine, Michael Ray developed and taught Stanford's famous "Creativity in Business" course for 25 years.

From its inception, Ray's course began to have a very profound effect on the graduates. There was a feeling that they had access to some secret source of energy and inspiration. Ray concluded that his classes helped students find their "higher purpose" - the power that gives real meaning to your life, that speaks to your deepest being.

In this book, through practical exercises, stories, and advice, Michael will help you find your higher purpose.

From the foreword by Jim Collins

At 3:20 p.m., I leisurely entered the seminar room, found an empty seat, and waited for class to begin. As professors Michael Ray and Rachel Myers began to talk, classmates and I chatted, telling each other about our summer jobs and class schedules. Nothing happened, so we chatted some more. Still nothing happened. We eventually noticed that Michael and Rachel were sitting in front of us, waiting for something. Noise gradually

subsided, as each group of chatting students in turn noticed the teachers, who patiently waited for us to pay attention to them.

Finally, Rachel Myers - she was no more than five feet tall, in a long flowing robe, with a large silver medallion on her chest - stood up and said in a barely audible voice, almost in a whisper: "Today you are going on a ten-week journey in search of your inner being."

I immediately began flipping through the course catalog looking for a replacement. My search was interrupted by Michael Ray, who offered us a meditation exercise. "Slowly take a deep breath," Michael said. "Feel the energy in the toes of your right foot. Feel it move through your foot. Focus on your right foot. Don't do anything, just feel your right foot..." It suddenly seemed to me that I made a very grave mistake.

That evening I told my wife Joanna that I had a great class schedule, "except for this course I'm about to quit." I told her about Rachel and her flowing robes and about Michael, who reminded me of Yogi Bear in a wrinkled professorial suit (only later I found out that he really is a yogi, that is, a spiritual guide), leading meditation classes with us. I majored in applied mathematics in college and worked at the McKinsey Institute. I had (and still do) a passionate love for data-driven analysis and research.

Joanna listened and then simply said, "I think the Michael Ray course will really help you. Why don't you stay and see what happens?"

And here's what happened: I would not be where I am today, having lived the wonderful life given to me, if not for this course. And I'm not alone in this. Not a single year goes by that I don't stumble upon other graduates who feel the same way as I do and who are grateful to have taken this course early in their lives. Little did we know then that that experience would be the first step on a life-long journey toward the subject of this book: identifying and achieving our highest goal with courage and perseverance.

"This is possibly the most important book you will ever read."

Feedback from one of Michael Ray's students

A book about how to find your highest purpose in life.

Named by a magazine Fast Company The most creative person in Silicon Valley, Michael Ray developed and taught Stanford's famous "Creativity in Business" course for 25 years.

From its inception, Ray's course began to have a very profound effect on the graduates. There was a feeling that they had access to some secret source of energy and inspiration. Ray concluded that his classes helped students find their "higher purpose" - the power that gives real meaning to your life, which speaks to your deepest being.

In this book, through practical exercises, stories, and advice, Michael will help you findyour the highest goal.

From the foreword by Jim Collins

On a warm September evening in 1982, I studied my class schedule at the start of my sophomore year at Stanford's MBA. In addition to production strategy and corporate finance, I had a course simply called Creativity in Business. “This is an oxymoron (a combination of incongruous),” flashed through my head. I added this course at the very end to balance the overly dry analytical subjects.

At 3:20 p.m., I leisurely entered the seminar room, found an empty seat, and waited for class to begin. As professors Michael Ray and Rachel Myers began to talk, classmates and I chatted, telling each other about our summer jobs and class schedules. Nothing happened, so we chatted some more. Still nothing happened. We eventually noticed that Michael and Rachel were sitting in front of us, waiting for something. Noise gradually subsided, as each group of chatting students in turn noticed the teachers, who patiently waited for us to pay attention to them.

Finally Rachel Myers—she was no more than five feet tall, in a long flowing robe, with a large silver medallion on her chest—stood up and said in a barely audible voice, almost in a whisper, “Today you are going on a ten-week journey in search of your inner self.”

I immediately began flipping through the course catalog looking for a replacement. My search was interrupted by Michael Ray, who offered us a meditation exercise. “Slowly take a deep breath,” Michael said. Feel the energy in your right toes. Feel how it moves through your leg. Focus on your right leg. Don't do anything, just feel your right leg...” It suddenly seemed to me that I had made a very gross mistake.

That evening, I told my wife Joanna that I had a great class schedule, "except for this course I'm about to quit." I told her about Rachel and her flowing robes and about Michael, who reminded me of Yogi Bear in a wrinkled professorial suit (only later I found out that he really is a yogi, that is, a spiritual guide), leading meditation classes with us. I majored in applied mathematics in college and worked at the McKinsey Institute. I had (and still do) a passionate love for data-driven analysis and research.

Joanna listened and then simply said, “I think the Michael Ray course will really help you. Why don't you stay and see what happens?"

And here's what happened: I would not be where I am today, having lived the wonderful life given to me, if not for this course. And I'm not alone in this. Not a single year goes by that I don't stumble upon other graduates who feel the same way as I do and who are grateful to have taken this course early in their lives. Little did we know at the time that that experience would be the first step on a life-long journey toward the subject of this book: identifying and achieving our highest goal with courage and perseverance.

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Publication city: Moscow
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ISBN: 978-5-91657-961-1
Size: 263 Kb

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Business Book Description:

Named the most creative person in Silicon Valley by Fast Company magazine, Michael Ray developed and taught Stanford's acclaimed "Creativity in Business" course for 25 years.

From the very beginning, Ray's course began to have a very strong effect on the graduates. It seemed that they had access to some secret source of energy and inspiration. Ray concluded that his classes helped students find their "higher purpose" - the power that gives real meaning to your life, that speaks to your deepest being.

Through this book, through practical exercises, stories and advice, Michael will help you find your higher purpose.

Copyright holders!

The presented fragment of the book is placed in agreement with the distributor of legal content LLC "LitRes" (no more than 20% of the original text). If you believe that the posting of material violates your or someone else's rights, then .

Michael Ray is the John J. McCoy Professor of Creative and Innovation at Banc One Corporation and a Distinguished Professor at the Graduate School of Marketing in Marketing, Stanford University.

He was engaged social psychology, and has written several books, among them, written with Rochelle Myers, "Creativity in Business", Lorna Ketford participated in the work on the Journey of the Ordinary Hero, as for the "Spirit of Creativity", Ray wrote it together with such authors like Daniel Goleman and Paul Kaufman. The information presented in the book was used as a guide for a series of programs with the same name, which was created based on this course.

The highest goal. The secret that keeps you going every minute. Michael Ray. Read online, download e-book fb2, txt, epub

On the this moment Michael Ray, along with colleagues teaching his course, is working on the creation of the book "Conversations on the Basics". The author is a supporter of setting high goals, both in business and in matters relating to family and loved ones. As a husband, father of six children, who gave him eight grandchildren, he never ceases to amaze that he is still a researcher, imbued with a sublime feeling and a teacher of meditation, who has been following his path for more than twenty years. Michael Rey is a consultant and lecturer, managing a major shopping mall, a manufacturing company, a catalog distribution organization, a start-up aviation company, and three established communications companies. He teaches 2 chanting and meditation classes, usually every week. They are in Santa Cruz, California. There, under the strict guidance of Michael's wife, Sarah, two houses were built, according to her own project, where all events take place. In addition, Mr. Ray is the curator of a group of specialists, which was prepared by him and his team to work on the course of creativity. Thus, they strive to convey the principles disclosed by the author of the book to more people all over the world.

In the book "The Highest Goal. The secret that sustains you every minute” reveals the basic principles of how to achieve an understanding of the highest goal in life, and find your own.

FastCompany magazine named Michael Ray the title of the most creative person, as he is the developer and leader of the well-known course "Creativity in Business" for 25 years.

Even at the initial stage, students respond positively to this course. They say that, through the information received, Michael gives them access to one of the sources of energy, which is still a secret for most people, as well as inspiration. He, in turn, concluded that the trainings help students find some kind of “higher goal”, which is a force that gives meaning to life.

"This is probably the most important book you will ever read"

One of Michael Ray's students

You achieve something, conquer certain peaks, looking back with a sense of pride. Victory screams with happiness under your feet. Here it is - the dream, the goal of your whole life. Now you can die in peace. But how long will this continue? Perhaps tomorrow you will think "It was such a trifle" or "Why did I do this." What's the catch? Why do dreams turn into shameful mistakes, and ideals into caricatures? Perhaps it was an ordinary desire, in its prosaic nature too reminiscent of some kind of mediocrity? It was not the highest goal of your life at all. Forget about her forever. Find a higher goal, define it. Understand what it is worth living for, in the name of what every moment lasts. The answer to questions about the search for the main goal of one's life is given by an outstanding scientific psychologist and author of several bestsellers - Michael Ray. His book is called The Highest Goal. The secret that keeps you going every minute."

About the book “The Highest Goal. The secret that keeps you going every minute”

It tells how to find that very elusive, sometimes illusory, higher goal, the mission of your whole life. The author of the book, named by Fast Company magazine as one of the most creative people on earth, will have a very profound effect on you. He will help you find your higher purpose, find that secret source of inspiration through which you will find answers to all important questions. In the book you will find actionable exercises, stories and simple life advice from Michael Ray. The latter will boldly lead you along the path to the highest goal.

What do you need to take with you on this trail? Author of the book "The Highest Goal. The Secret That Keeps You Up Every Minute” provides some necessary guidance. First, you must choose your life path. There are two options here. You can listen to those around you and start drawing your dream. It will turn out a pretty, but completely ordinary picture. Or you choose the second way. What does he look like? As follows: you put a completely blank canvas, pick up a brush and paint a picture that reflects yourself. It may not please everyone, but its creator will be in unsurpassed delight. This picture is your highest goal. Second, understand the role of anxiety in life.

Try to spend half an hour every day on excitement. Worry, worry. Reasons are in themselves, because there are no absolutely careless people. The rest of the time, try not to let in own consciousness experiences and you will see how real life is without worries. Thirdly, let's rest your head, meditate.

Throw absolutely all thoughts out of your head, do not think about anything. This practice will help you find your own harmony and understanding of what is happening around. In addition, learn to live in your own, incomprehensible time. Sounds weird? And you try! Forget about time for one day, don't look at the clock. Listen to your clock, try to live and work in the way that suits you in the time continuum. Of course, it will seem difficult, especially being in the workplace, but believe me, you will learn a lot. Take action, achieve the highest goals and read Michael Ray's masterpiece book. You will definitely find out what it is - the highest goal, dream and achievement of your whole life.

The author of The Highest Purpose writes easily and clearly. He gives extremely clear instructions, exercises and practices. This is a kind of manual, more precisely, something higher than it. After all, the theories you mentioned are not axioms. Find your way, your unique method, your path. The reader will want to learn more and more, to look for missing pages. That's what this book is about - your search, research, and goals.

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